Windsor & Maidenhead Council

Masternaut gives Windsor and Maidenhead a winning CO2 reduction formula

Masternaut is enabling the Royal Borough of Windsor and Maidenhead (RBWM) Council to reduce fleet fuel costs, while lowering CO2 emissions. The real-time web-based system is fitted to various vehicles and vehicle types within the Council’s existing fleet. This includes fuel-efficient pool cars that can be used instead of drivers’ own vehicles. As older vehicles are replaced, all new vehicles have the system fitted as standard as part of the vehicle leasing agreement.

With Masternaut, Mark Green, the Council’s Fleet Manager, and his team can monitor exactly how vehicles are used. The high tech system identifies each vehicle’s position and its status, dis

playing its position on screen for an instant view of activity, including whether the vehicle is stationary or its speed if moving. It also creates historic activity reports.

“The system has helped the Borough save money on fleet costs in many ways. It has eliminated unnecessary journeys and reduced speeding. It gives us the ability to plan better, direct routes so that drivers get to their destinations easier and quicker. We are seeing CO2 levels come down annually and we are using less fuel,” he says.

“No vehicle fitted with the system to date has been booked for speeding, which contrasts sharply with the vehicles that aren’t tracked by Masternaut. The system is also compatible with our Arval fuel card system, making it easier to analyse fuel usage for each vehicle,” he adds.

Earlier this year, the Council was nominated by the Energy Saving Trust for a special fleet environmental award (2011 Fleet World Honours), which it duly won.

Nigel Underdown, Head of Transport at the Energy Saving Trust said: “Mark Green and his team at RBWM have worked very hard on reducing emissions from all areas of their fleet operation. This has included grey fleet drivers – a notoriously difficult group – and the use of fuel-efficient pool cars where possible. Better data collection has also allowed them to gain greater management control of both their own fleet and those in cars acquired through salary sacrifice.”


About Masternaut

Masternaut designs and delivers innovative solutions for managing the mobile workforce that enable customers and partners to achieve evolutionary step-changes in their performance and service delivery. Formed through the combination of established telematics providers, Cybit and Masternaut, the new Masternaut boasts the broadest range of telematics products, services and R&D capability in Europe.

The companies represented some of the fastest-growing private technology firms in Europe and were ranked 13th in the Sunday Times International Fast Track, having achieved more than 150% growth in sales during 2007-2010; whilst Masternaut was also featured in the 2007, 2008 and 2009 Sunday Times Tech Track 100, and was also recognised on the Deloitte Fast 500 EMEA in 2009.

Masternaut has more than 550 employees and 10,000 customers across Europe and has been recognised by Berg Insight as Europe’s largest telematics provider.

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