Masternaut Three X Takes Partnerships to Affinity and Beyond

Leeds, UK, 01 October 2008 – Masternaut Three X has launched the first web-based channel partner programme for the UK vehicle telematics and mobile workforce applications markets. Designed to manage all aspects of a relationship with partner organisations the Affinity Programme is an industry first and has already received significant interest with early adopters including Microsoft, Orange and GE.

The programme is open to every type of business; from one man operators through to large fleet organisations, systems integrators through to insurance brokers, in fact any organisation that shares Masternaut Three X’s aspirations and goals. The Affinity Programme provides total online support, including marketing materials and training, together with live tracking of referred opportunities and a selection of rewards.

The Masternaut Three X Affinity Programme is based around the company’s complete end-to-end solution for businesses on the move, including vehicle tracking, mobile workforce applications and Microsoft Dynamics business management software. Craig Hollingworth, newly appointed Director of Channel Sales, will be responsible for managing the programme drawing on his experience at BT and O2 where he was responsible for launching the Blackberry.

“Historically Masternaut Three X has operated a very successful recommendation scheme for clients and partner organisations,” commented Craig Hollingworth, Director of Channel Sales at Masternaut Three X, “generating significant business opportunities and revenue for contributing parties. However as we enter a new era providing a complete range of IT services and hosted solutions it was imperative that we take our business relationships to the next level.”

“The Affinity Programme provides a formal agreement between Masternaut Three X and qualifying organisations; including a Partner Charter, based on positive partnering and shared visions which is signed by both parties, together with agreed targets and deliverable timeframes,” continued Hollingworth. “Then the Affinity Programme comes into it’s own! With complete online support and training, live tracking of referred opportunities and rewards combined with unparalleled service including dedicated support staff for a truly personal approach. We have also designed the programme to be inclusive, from SMEs right through to global players.”

Masternaut Three X are specialists in innovative vehicle tracking and mobile workforce applications delivered over the web. Increasing business efficiency, reducing overheads and minimising environmental impact Masternaut Three X creates, delivers and supports end to end solutions including back office systems for finance and CRM, mobile workforce applications and Europe’s leading telematics systems delivering vehicle tracking and activity reporting to more than 100,000 subscribers across the UK and Ireland.

A Microsoft Gold Business Partner, Masternaut Three X is recognised as one of the UK’s fastest growing technology companies, according to the Sunday Times Tech Track 100, and Managing Director Martin Port was recently named Ernst & Young Northern Entrepreneur of the Year for Technology and Communications, 2008.

Masternaut Three X, Priory Park, Great North Road, Aberford, LEEDS LS25 3DF
Telephone: 0113 2814000
Fax: 0113 2814009
e-mail: info@masternaut.co.uk
Website: www.masternaut.co.uk